Fuel Media Auckland Creative Studio

Interno –

Auckland based, boutique cabinet makers.

Brand Strategy
Identity and branding
Web design and development

Interno is a Bespoke Cabinet Maker with almost 20 years in the game. Continually punching above their weight, the team strives to offer not only a high-end product but to deliver unique, industry-leading customer service. The Interno attention to detail, transparent customer experience, and bold approach to projects underpin the team’s vision to be the best in the business.

I partnered with Interno near the end of 2020 to help them define and refine their ever-growing brand. Together we worked through a strategy and discovery process using workshops to explore and clarify who Interno are, what they want to be known for, what they value, and who they are passionate about working with.

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Following the strategy phase, I took the outcomes and translated them into a focused and meaningful new identity that will serve them for many years to come. Alongside the new branding and associated assets, I crafted a website that highlights everything Interno is and has to offer the world. It communicates their, now well-defined, personality. It speaks to their ideal customers and it allows for a space to share their amazing culture, projects, and work.

It’s a pleasure to work alongside this passionate team of creatives, craftsmen, and business leaders.


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Auckland, New Zealand
+64 21 642 105  • [email protected]

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